Agency Bytes is a podcast for owners of creative, marketing, and advertising agencies that packs a ton of important agency information on one topic, from one expert into a 25-minute brief. Why 25 minutes? Because who has the attention span for much more these days, and you can squeeze in a listen between meetings with time for a bathroom break or coffee refill before your next meeting. Agency Bytes is brought to you by Steve Guberman from Agency Outsight. Steve is a 20-year agency veteran who works as a business coach for agencies around the country. He coaches owners of branding, marketing, design, and PR agencies to conquer their goals and overcome their challenges. Learn more about Agency Outsight at www.agencyoutsight.com
Episodes
Friday Sep 15, 2023
Friday Sep 15, 2023
Featuring: Matt Wolach, Ringbot.io
In this episode, I got to speak to Matt Wolach from Ringbot. We dug into the benefits of SMS marketing and outreach and how it dovetails into bigger picture marketing strategies. Matt breaksdown how consumers interact with SMS vs. email, web chats, and other communication tools that brands are using. He leans into conversational vendor lead generation for building funnels and how to continue the one-to-one conversation.
Meet Matt, CEO of RingBot (a texting tool that helps agencies get better results for their clients), and personal Coach to business owners.
With 3 startup exits, he has a lot of experience to share. His focus is primarily on growth including sales, marketing, and specific tactics for increasing revenues quickly.
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