Agency Bytes is a podcast for owners of creative, marketing, and advertising agencies that packs a ton of important agency information on one topic, from one expert into a 25-minute brief. Why 25 minutes? Because who has the attention span for much more these days, and you can squeeze in a listen between meetings with time for a bathroom break or coffee refill before your next meeting. Agency Bytes is brought to you by Steve Guberman from Agency Outsight. Steve is a 20-year agency veteran who works as a business coach for agencies around the country. He coaches owners of branding, marketing, design, and PR agencies to conquer their goals and overcome their challenges. Learn more about Agency Outsight at www.agencyoutsight.com
Episodes
Thursday Aug 17, 2023
Thursday Aug 17, 2023
Featuring: Melissa Morris, Agency Authority
In this episode, I got to speak to Melissa Morris from Agency Authority where she works with agencies on process and system optimization. Melissa and I talk about how agencies can leverage the proper systems, tools, and processes to grow healthily and use these tools to optimize agency availability and profitability. Melissa shares some of the benchmarks and areas that agency owners and operations managers should watch for in a growth stage in order to avoid some of the pitfalls that come with scaling.
As the founder of Agency Authority, a project management and operations consultancy for agency owners, I use my 10 years of agency experience to help business owners maximize their teams, increase their productivity, and grow their profits. Firmly committed to breaking the ‘long hours and bad pay’ stigma that plagues the agency world, my team and I help business owners and their team members do the work they love without sacrificing client satisfaction, the bottom line, or their own sanity.
Connect with Melissa on their website, LinkedIn, Instagram, and Facebook.
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