Agency Bytes is a podcast for owners of creative, marketing, and advertising agencies that packs a ton of important agency information on one topic, from one expert into a 25-minute brief. Why 25 minutes? Because who has the attention span for much more these days, and you can squeeze in a listen between meetings with time for a bathroom break or coffee refill before your next meeting. Agency Bytes is brought to you by Steve Guberman from Agency Outsight. Steve is a 20-year agency veteran who works as a business coach for agencies around the country. He coaches owners of branding, marketing, design, and PR agencies to conquer their goals and overcome their challenges. Learn more about Agency Outsight at www.agencyoutsight.com
Episodes
Friday Jan 06, 2023
Friday Jan 06, 2023
Featuring: Jamie Hawk, Altitude Operations
In today’s episode, Jamie and I dug into the need for agencies to solidify their project management systems, what’s needed for an agency owner to really scale their operations, how and why to charge for project management, and the key differences between project management and account management. Having recently brought her husband into her company, we also spent some time talking about the benefits and ways to navigate successfully working with your spouse.
Altitude Operations is a fractional COO and project management company that focuses on helping marketing agencies grow and scale by removing agency owners from the day-to-day allowing them to focus on bringing in sales.
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